Business training for managing your online content marketing

Learn how to get more from your online content marketing with BigWords business training. BigWords content specialist Fiona Cole holds regular free seminars to help business owners and key team members understand how content marketing works and show where you can get better results from your website, social media and other online marketing platforms. Choose from 1-1 or team training, or host a free seminar for your client base to improve your customer relations.

Contact Fiona to find out more about BigWords business training

SEO vs CRO – is your website working for or against you?

Why spend time and money trying to drive more traffic to your website when your visitors aren’t converting into enquiries or sales? This 45 minute presentation will help you understand the different ways of improving your website landing pages to give you a better conversion rate, before worrying about search engine optimsation. Learn how to test, measure and tweak your site, and get ideas on what to change to help channel more visitors to where you want them to go.

Our most recent presentation for SEO s CRO was held at Petridish at 8 Stafford St, Dunedin on 12 April 2018 for their monthly Creative Dish networking and learning event.

Image sourced from Petridish

“Excellent presentation Fiona…easy to follow despite all the info and you’re so knowledgeable. Thank you for sharing your expertise!” – Margi B.


“This was a great presentation from Fiona Cole. Very clear & obviously knows her stuff. Well done Fiona.” – Robyn V.




Social Media for Business – seminar & workshop series

Understanding Social Media for business is key to helping you choose which social media platforms are right for you and how to use them effectively. BigWords’ SMO specialist Fiona Cole will help you understand the three main social media platforms Facebook, LinkedIn and Twitter in a business context so you can make informed choices on how you integrate social media with your existing

FREE Business Seminars in  2018

June, July, August: Dunedin, Mosgiel

  • Demystifying website design – how to nail the brief for you new business website
  • Understanding Social Media – does your business need a Facebook Page, LinkedIn profile or Twitter account?
  • CRO vs. SEO – is your website working for or against your business bottom line?

Dates and venues to be confirmed: pre-register your interest here

Want to your team to learn more about how to manage the online content for your business?

BigWords offers in-house workshops  to train you and your key team members in managing your business Facebook pages, LinkedIn business page and profiles as well as other content marketing training. Packages can be adjusted around your business needs.

Or see below for our current packages in one-on-one training.

Upskill your team’s online marketing with these business training packages

Facebook pages – three step training from set up and fundamentals to launching your first Facebook campaign $375 + GST for 3 x 90 minute training sessions. 1-1 training, includes additional support material and simple strategy template. Pricing for group training available.

Mail Chimp E-Newsletter platform – Learn to set-up Mail Chimp, create your first list and template and design, test and launch an e-newsletter campaign. $375 + GST for 3 x 90 minute training sessions. Includes account set-up, admin support, newsletter planning tips, proofing of test campaigns for 3 months. Additional sessions available at consultant hourly rate of $75 + GST

LinkedIn $375+GST for 3x 90 minute individual training sessions. Optimise your profile to improve your visibility and learn how to work this powerful online networking platform for your business. Pricing for group training available.

All BigWords business training packages are tailored to suit your requirements and level of experience.